People love to reinvent the wheel. Each of us needs to learn things for ourselves, right?

Storytelling, an art and craft that is thousands of years old, has recently become trendy. Have you listened to The Moth? Amazing personal stories that are completely compelling. When you tell a good story, people listen. People remember.

For some reason, however, many of us forget the effectiveness of telling a good story when we’re in professional mode, as this New York Times article highlights. So storytelling consultants are popping up to train individuals and organizations in how to tell their story.

As it turns out, that’s what I do too, and what I’ve been doing for 10 years now here at Rosso Writing (and for several more before that for various nonprofits). I can help you tell your story too.